Job Description

Application Deadline:

03/28/2026

Address:

100 King Street West

Job Family Group:

Asset Mgmt Sales & Service

The Senior Associate, Online Distribution accelerates BMO ETF penetration through BMO InvestorLine, Advice Direct, champions Smartfolio Pro to the DIY investor segment. You will partner closely with enterprise marketing for integrated go-to-market planning, oversee cross-channel campaigns (paid media, influencer activations, content marketing), collaborating with retail leadership, compliance, and platform teams to drive awareness, adoption, and measurable growth of GAM solutions.

Key Responsibilities

  • Work with BMO InvestorLine to deepen on-platform BMO ETF penetration—identify shelf opportunities, training, feature placements, and programmatic moments that increase discovery and conversion.
  • Support SmartFolio Pro strategy for DIY investors, including collaboration across marketing, and compliance to ensure audience-appropriate messag...

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