VP Marketing

A leading FinTech company is looking for VP Marketing!You will design, implement and monitor effective marketing strategies that align with our business goals.Responsibilities
Direct management of the marketing department
Develop and implement a cohesive marketing plan
Increase brand awareness
Set current and long-term goals for internal teams
Build relationships with media and stakeholders through creative PR strategies
Monitor all marketing campaigns and improve them when necessary
Prioritize marketing projects and allocate resources accordingly
Prepare regular reports and presentations on marketing metrics
Conduct market analysis to identify challenges and opportunities for growth
Define and improve the Sales Funnel and Conversion Rate
Track competitors’ activities
Develop the company’s affiliate network