Job Description

Purpose:

Ensures that all stores reflect brand’s value visually in defined standards and that consumer demand would be influenced accordingly. Trains and guides sales team to ensure continuity of the system.

Key Responsibilities:

  • Ensures that stores comply with visual standards.

  • Trains and guides related store personnel in visual retailing.

  • Defines campaign areas at store level and develops strategies tailored to each store’s needs and targets.

  • Collaborates with Marketing and Sales teams to prepare campaign content and materials.

  • Ensures coordinated execution of campaigns with Store Managers, the VM team, and Sales teams.

  • Provides guidance on product selection, promotions, and visual arrangements to support campaign targets.

  • Analyzes underperforming categories in-store and shares insights with the VM field team.

  • Monitors campaign processes, identifies improvement ...

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