Trade marketing executive

Job Description – Trade Marketing Executive
Primary Purpose of Role
Responsible to plan and execute promotional campaign as per the channel visibility strategy. Also be responsible to partner with sales team to support brand activation and manage key account relationships
Responsibilities
Plan & execute promotional campaigns as per the channel visibility strategy:
On-Ground Execution of the Channel development programs
Inventory Management for running promotions and campaigns
Asset Management
Lead Channel merchandisers to Ensure execution of the accounts as per the template
Partner with the Sales team to understand the requirement and support in Brand activation
Manage operational relationship with key contacts
Ensure right account identification for experiential focused sales approach as per the consumer engagement strategy:
Activation of consumer engagement promotions Brand Programs & Tactical promotions
Activation of sponsorships, events & nigh...