Job Description
Your Tasks
End-to-end lifecycle blueprint from onboarding to pre-renewalDefinition of post-purchase and always-on campaignsOwnership of onboarding communication and feature educationDevelopment of cross- and upsell logic during contract lifeCoordination of implementation with campaign, digital, compliance, and country teamsAlignment of lifecycle logic with proposition, retention, and CX/NPS insightsYour Profile
Degree in Business, Marketing, CRM, Digital Business, or similarExperience in lifecycle management, CRM, and customer engagementTranslation of journeys into campaigns and communicationsStrong understanding of in-life value creationStrength in lifecycle and engagement managementSolid understanding of campaign and communication logicData-driven mindsetStakeholder man...
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