Job Description
Hybrid
We are seeking an experienced Technical Marketing Manager to join our Shanghai team, supporting the entire Asia-Pacific region (including Japan and South Korea). Tektronix offers strong growth support with professional training resources. Join our fast-paced, high-energy team!
Core Responsibilities
Lead APAC regional technical marketing strategy & execution for key segments (Power, Semiconductor, Automotive), refine product technical value propositions based on regional customer workflows and industry value chains.
Translate technical features into market-oriented messages; develop localized technical content (whitepapers, case studies, demo scripts) for APAC (Japan & South Korea) to drive customer trust.
Provide regional technical market intelligence (trends, customer needs, competition) to support early market development; lead NPI technical launch & go-to...
We are seeking an experienced Technical Marketing Manager to join our Shanghai team, supporting the entire Asia-Pacific region (including Japan and South Korea). Tektronix offers strong growth support with professional training resources. Join our fast-paced, high-energy team!
Core Responsibilities
Lead APAC regional technical marketing strategy & execution for key segments (Power, Semiconductor, Automotive), refine product technical value propositions based on regional customer workflows and industry value chains.
Translate technical features into market-oriented messages; develop localized technical content (whitepapers, case studies, demo scripts) for APAC (Japan & South Korea) to drive customer trust.
Provide regional technical market intelligence (trends, customer needs, competition) to support early market development; lead NPI technical launch & go-to...
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