Job Description
**Sr. Trade Marketing Manager**
**SPECIFIC RESPONSIBILITIES**
Ø Leader ofregional Trade Marketing team. Develop marketing strategies and support programs in China to drive sales and promote Kohler brand leadership in the following areas:
Ø at retail channels, focus on showrooms.
Ø trade customers and influencers including distributors, developer and hotel chains.
Ø assist regional sales team to drive sales and promote Kohler brand leadership at the regional and city level.
Ø Collaborating with regional sales manager and their teams, manage the city budget for efficient and effective use to achieve local market and sales development objectives.
Ø Coordinate with product team and/or regional sales offices for consumer and trade promotions at city, regional or national level.
Ø Manage, implement and co-ordinate communication programs and merchandising support including seminars, trade shows, road shows, events, advert...
**SPECIFIC RESPONSIBILITIES**
Ø Leader ofregional Trade Marketing team. Develop marketing strategies and support programs in China to drive sales and promote Kohler brand leadership in the following areas:
Ø at retail channels, focus on showrooms.
Ø trade customers and influencers including distributors, developer and hotel chains.
Ø assist regional sales team to drive sales and promote Kohler brand leadership at the regional and city level.
Ø Collaborating with regional sales manager and their teams, manage the city budget for efficient and effective use to achieve local market and sales development objectives.
Ø Coordinate with product team and/or regional sales offices for consumer and trade promotions at city, regional or national level.
Ø Manage, implement and co-ordinate communication programs and merchandising support including seminars, trade shows, road shows, events, advert...
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