Sr. Exec-Performance Marketing

Job Summary

We are looking for a data-driven Performance Marketing Specialist with at least 3 years of hands-on experience in planning, executing, and optimizing paid digital marketing campaigns.

The ideal candidate will be responsible for driving measurable growth through performance channels while ensuring optimal ROI and efficient budget utilization.

Key Responsibilities:

● Plan, execute, and optimize performance marketing campaigns across Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram).

● Manage budgets, bidding strategies, and audience targeting to maximize ROI and conversions.

● Track, analyze, and report campaign performance using tools like Google Analytics,Meta Business Manager and Google Tag Manager.

● Conduct A/B testing on ad creatives, landing pages, copies, and audiences to improve conversion rates.

● Monitor key performance metrics such as C...