Social Media Marketer

Job Description

We are seeking a results-driven PPC Specialist to manage and optimize paid advertising campaigns across digital platforms. The ideal candidate will be responsible for planning, executing, and monitoring pay-per-click (PPC) campaigns to drive traffic, leads, and conversions while maximizing ROI.

The PPC Specialist will work closely with the marketing team to analyze performance data, optimize ad spend, and continuously improve campaign effectiveness.

Key Responsibilities

• Plan, create, and manage PPC campaigns on Google Ads, Facebook Ads, and other platforms
• Conduct keyword research and competitor analysis
• Optimize ads, landing pages, and bidding strategies to improve ROI
• Monitor daily campaign performance and budgets
• Prepare performance reports and insights for management
• Perform A/B testing on ad copies and creatives
• Stay updated with the latest PPC and digital advertising trends <...