Job Description

Were hiring a SEO Manager to lead organic growth for a US-facing Sportsbook & Online Casino.

This is a strategic, performance-driven role focused on driving signups and non-brand FTD growth, not just rankings. Youll own the SEO roadmap across technical SEO, content strategy, authority building, and GEO/AI optimization, while collaborating with Product, Dev, CRM, and Content teams.

What Youll Own

  • Organic acquisition strategy & execution

  • Technical SEO (indexation, CWV, architecture, migrations)

  • Content systems & topic cluster expansion

  • Authority & link strategy

  • GEO / AI search optimization (entity-first SEO, structured data, LLM visibility)

  • Performance reporting tied to commercial KPIs

Success 

  • Increased organic signups

  • Growth in non-brand FTDs

  • S...

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