Senior Web Analytics Analyst

Team Description
We're a Digital Acquisition team that drives SumUp Brazil's entire online marketing strategy. From paid media to website optimization and content initiatives, our focus is to connect with entrepreneurs at every stage of their digital journey.

This is a
critical role within the Website domain
, focused on testing and improving the performance and conversion rates of SumUp Brazil's website. A significant part of
our new merchants come from the Online Acquisition channel
, which makes this role key to scaling our impact and optimizing every interaction.

If you're passionate about transforming user behavior into performance gains, and love the challenge of scaling digital experiences that convert, you'll find the perfect environment to grow with us.

What You'll Do

• Analyze User Behavior & KPIs: Conduct deep-dive analyses on key metrics such as traffic, conversion rates and bounce rates using tools like Google Analytics 4 (G...