Job Description

What You’ll Do

  • Strategic Scaling of Paid UA: Plan, execute, and own your strategy to hit KPIs. Build a scalable UA engine across Google and beyond.
  • Extreme Ownership & Prioritization: Own goals, not tasks. Define the “How” with resources and purpose. Remove blockers without hand‑holding or micro‑management.
  • Lead Creative Testing Frameworks: Build and manage predictable, scalable frameworks for testing thousands of creatives. Identify winners, analyze why they won, and replicate success at scale.
  • Aggressive Budget & ROAS Management: Dynamically allocate budgets to maximize ROAS. Decide where the next dollar goes.
  • Creative, MarTech & Growth Collaboration: Guide the creative team’s focus, forecast asset delivery, write airtight technical requirements for MarTech, and collaborate with Growth. Move fast with deep UA context.
  • Data Deep‑Dives & Growth Execution: Live in metrics. Dig into LTV, monetization, and web funnels. Ask “...

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