Job Description
**WHO YOU’LL WORK WITH**
Based in Shanghai, reporting directly to the Director, Digital Brand Marketing, Basketball, this role leads the Digital Brand marketing campaigns in Basketball. This role collaborates with various GC basketball marketing teams on key brand initiatives and basketball sports moments, while working closely with Nike Direct Digital Commerce (NDDC) team to drive demand and elevate consumer experiences.
**WHO WE ARE LOOKING FOR**
We are seeking a highly motivated and consumer‑obsessed Digital Brand Marketer to be part of the Basketball category digital offense in Greater China. This role plays a pivotal part in shaping and accelerating Nike Basketball narrative across GC digital ecosystems — from social to platform to O2O — with a focus on delivering connected brand and commerce journeys, driving cultural relevance, and deepening basketball consumer engagement.
The ideal candidate brings sharp consumer insights and storytelling, st...
Based in Shanghai, reporting directly to the Director, Digital Brand Marketing, Basketball, this role leads the Digital Brand marketing campaigns in Basketball. This role collaborates with various GC basketball marketing teams on key brand initiatives and basketball sports moments, while working closely with Nike Direct Digital Commerce (NDDC) team to drive demand and elevate consumer experiences.
**WHO WE ARE LOOKING FOR**
We are seeking a highly motivated and consumer‑obsessed Digital Brand Marketer to be part of the Basketball category digital offense in Greater China. This role plays a pivotal part in shaping and accelerating Nike Basketball narrative across GC digital ecosystems — from social to platform to O2O — with a focus on delivering connected brand and commerce journeys, driving cultural relevance, and deepening basketball consumer engagement.
The ideal candidate brings sharp consumer insights and storytelling, st...
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