Job Description

As a Sr. PPC Analyst at LegalMatch, you will manage paid media campaigns to generate high-quality leads and optimize ad performance across platforms. Your role directly contributes to the company’s growth by ensuring cost-effective lead acquisition strategies. 

Responsibilities: 

  • Plan, create, and manage PPC campaigns across multiple digital platforms 
  • Optimize campaigns daily by adjusting bids, targeting, and ad copy 
  • Monitor campaign performance to ensure lead volume and cost-efficiency goals 
  • Generate actionable insights through data analysis and performance reporting 
  • Present findings and recommendations to internal stakeholders 
  • Analyze market trends to inform campaign strategies 
  • Collaborate with cross-functional teams to improve landing page performance 
  • Maintain high quality score standards and ad relevance ...

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