Senior Manager, Strategy & Planning

We’re building a relationship-oriented bank for the modern world. We need talented, passionate professionals who are dedicated to doing what’s right for our clients.

At CIBC, we embrace your strengths and your ambitions, so you are empowered at work. Our team members have what they need to make a meaningful impact and are truly valued for who they are and what they contribute.

To learn more about CIBC, please visit CIBC.com

What You’ll Be Doing

The Senior Manager, Strategy & Planning supports key Marketing and Line Of Business partners across the bank to plan the build, documentation, and optimization of digital and direct journeys specific to CIBC’s owned channels (ex. cibc.com, email) with the goal of achieving Digital & Direct Marketing conversions (ex. digital sales, product usage, digital banking usage). As part of the larger Strategy & Planning team, the incumbent possesses in depth expertise regarding marketing data, audiences, journeys, o...