Senior Manager - Digital Growth Optimisation

About the role

The Senior Manager Digital Optimisation leads the performance and growth of BOQ Group’s brands and banking products across digital channels, including websites and mobile apps. This role owns the digital optimisation strategy and manages a team of specialists focused on delivering seamless user experiences, high-performing content, and strong conversion outcomes through continuous improvement and innovation.

With a data-driven and user-centric approach, the role oversees experimentation programs, analytics, and platform management to ensure BOQ Group remains at the forefront of digital capability, including the adoption of AI. It drives the roadmap for uplift initiatives and collaborates across Digital, UX, Marketing, Technology, Analytics and Product teams to align digital efforts with business goals and customer needs while also seeking opportunities for process and operational efficiency.

The Senior Manager is also responsible for ensuring ...