Job Description
Elevate Tims Rewards with Restaurant Brands International as a Senior Manager in CRM Strategy. This in-office role focuses on lifecycle strategy, member engagement, and performance improvement.
This Senior Manager position at RBI in Toronto involves owning the entire lifecycle strategy for Tims Rewards, driving member behavior change through insightful CRM programs. Working closely with marketing and technology teams, the role emphasizes collaboration, data-driven decision-making, and enhancing member experience for better engagement and retention.
Key Responsibilities: • Define and enhance lifecycle journeys for member engagement • Own campaign planning and execution across multiple channels • Partner with marketing on effective CRM creative execution • Drive performance monitoring and optimization initiatives • Build robust CRM operations and processes
Requirements: • 6–10+ years in CRM or lifecycle marketing • Proven experience in changing customer behavio...
This Senior Manager position at RBI in Toronto involves owning the entire lifecycle strategy for Tims Rewards, driving member behavior change through insightful CRM programs. Working closely with marketing and technology teams, the role emphasizes collaboration, data-driven decision-making, and enhancing member experience for better engagement and retention.
Key Responsibilities: • Define and enhance lifecycle journeys for member engagement • Own campaign planning and execution across multiple channels • Partner with marketing on effective CRM creative execution • Drive performance monitoring and optimization initiatives • Build robust CRM operations and processes
Requirements: • 6–10+ years in CRM or lifecycle marketing • Proven experience in changing customer behavio...
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