Job Description
Become a Senior Lifecycle Marketing Manager with TELUS Health, focusing on patient onboarding and marketing initiatives that resonate across Canada. This full-time role champions collaborative success.
In this dynamic position, you will lead the marketing efforts for TELUS Health Care Centres, developing comprehensive strategies to improve patient engagement and service utilization. Your experience in B2C marketing, particularly in lifecycle marketing, will enable you to refine onboarding processes and nurture relationships with patients. You'll employ analytical insights to drive impactful marketing campaigns.
Key Responsibilities:
• Lead marketing strategies to enhance service engagement
• Develop onboarding sequences for new patients
• Analyze lifecycle marketing metrics and campaign performances
• Collaborate on nurturing strategies to improve conversion rates
• Create and implement upsell initiatives for existing patients
Requirements:
• Minimum 5 years ...
In this dynamic position, you will lead the marketing efforts for TELUS Health Care Centres, developing comprehensive strategies to improve patient engagement and service utilization. Your experience in B2C marketing, particularly in lifecycle marketing, will enable you to refine onboarding processes and nurture relationships with patients. You'll employ analytical insights to drive impactful marketing campaigns.
Key Responsibilities:
• Lead marketing strategies to enhance service engagement
• Develop onboarding sequences for new patients
• Analyze lifecycle marketing metrics and campaign performances
• Collaborate on nurturing strategies to improve conversion rates
• Create and implement upsell initiatives for existing patients
Requirements:
• Minimum 5 years ...
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