Senior Executive - Programmatic Ads

Job Description:

We are seeking a highly skilled Programmatic Ads Expert to join our dynamic digital marketing team. The ideal candidate should have deep expertise in programmatic advertising, data analysis, and digital marketing strategies. This role involves developing and executing programmatic ad campaigns, optimizing ad performance, and driving impactful results across multiple channels.

Key Responsibilities:

1. Campaign Management:

• Develop, implement, and manage social media, programmatic advertising campaigns across various platforms (e.g., Google DV360, The Trade Desk etc.).
• Collaborate with internal teams to set campaign goals, strategies, and KPIs.
• Monitor and adjust campaigns in real-time to ensure optimal performance and ROI.

1. Data Analysis and Optimization:

• Analyze campaign performance data, identify trends, and...