Senior Brand Activation Manager

Responsibilities

• Define and implement activation plans aligned with regional strategy and local market needs.
• Adapt global campaigns into relevant, impactful local activations across markets.
• Lead product launches and execute go-to-market strategies ensuring strong market entry and adoption.
• Define KPIs, track performance, and optimize activities to drive growth and profitability.
• Generate and analyze market, customer, and competitive insights to inform decision‑making.
• Partner with commercial, clinical, and regional teams to ensure seamless execution and alignment.
• Manage marketing investments, monitor results, and contribute to overall business performance.

Requirements

• Degree in Marketing, Business, Engineering, or a related field, ideally with exposure to healthcare.
• 5–10 years of experience in marketing, activation, or commercial roles within healthcare, medical devices, ...