Job Description
Business Unit
Corporate Development Group (CDG) as the platform for the company's new business incubation and new business exploration, CDG is responsible for promoting development and innovation for important areas such as financial technology and advertising, as well as marketing services, including payment and financial applications. As a professional support platform, CDG also supports the company and various business groups in strategic planning, investments and mergers, investor relations and corporate global communications, marketing and public relations, and more.
Key Responsibilities- Strategy Development: Develop and iterate end-to-end anti-fraud strategies for the overseas AdN, covering pre-bid, in-flight, and post-event phases. Target various fraud schemes (e.g., IVT, click farms) across multiple ad formats.
- Advanced Analytics & AI: Leverage distributed data platforms and large-scale models (LLMs) to conduct in-depth mining of ad ev...
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