Segment Marketing Strategy Manager

CORE PROFILE:

A fast‑growing, consumer‑focused organization is seeking a Segment Marketing Strategy Manager to drive sustainable growth, engagement, and profitability across clearly defined consumer segments.

This role blends strategic marketing, customer insight, and commercial execution. You will work closely with cross‑functional teams across brand, growth, product, analytics, commercial, and finance to design and deliver segment‑specific marketing strategies aligned to evolving customer needs and market dynamics.

The successful candidate will be responsible for shaping and executing direct‑to‑consumer and partner‑led go‑to‑market initiatives that accelerate adoption, strengthen engagement, and improve financial outcomes across a portfolio of consumer offerings.

What you need to succeed:

• Growth in priority consumer segments through targeted marketing initiatives
• S...