Search Engine Optimization Manager

SEO & AEO Manager

Type: Full-time 

Experience: 6-9 years (B2B SaaS preferred) 

Reporting to: Marketing / Growth Lead 

Role overview 

Own organic growth for a product-led SaaS (PLG) motion-driving users from Search + AI answers to self-serve signup/trial, improving activation, and increasing conversion to paid. You'll lead SEO + AEO (Answer Engine Optimization) across technical SEO, content discoverability, and AI search visibility. 

Key responsibilities 

• Build and execute the SEO + AEO strategy (technical SEO, on-page, content SEO, authority). 
• Drive PLG outcomes: improve organic → signup/trial conversion, and partner with Product to strengthen activation journeys from landing pages into product. 
• Conduct keyword + question research; build topic clusters aligned to ICP, jobs-to-be-done, and product u...