Search Engine Optimization Executive

Job Description:

• Responsible for developing and implementing SEO strategies to increase organic traffic and improve search engine rankings.
• Conduct keyword research, on-page and off-page SEO, and manage technical SEO issues.
• Track, report, and analyze website analytics and SEO initiatives.
• Collaborate with the content team to ensure content optimization.
• Stay updated with industry trends and algorithm changes to adjust strategies accordingly.

KPIs:

• Organic Traffic Growth : Percentage increase in organic website traffic.
• Keyword Ranking : Improvement in rankings for targeted keywords.
• Conversion Rate : Rate of organic visitors converting into leads or customers.
• Bounce Rate : Reduction in website bounce rate due to optimized content and structure.
• Backlink Acquisition : Number of quality backlinks generated through...