Search Engine Optimization Analyst

SEO Analyst

The SEO Analyst is responsible for developing, implementing, and managing comprehensive search engine optimization (SEO) and AI search platform strategies to drive organic traffic, improve search engine rankings, and generate qualified leads for our core banking solutions. This role will approach SEO with a data-driven mindset, continually analyzing performance and adapting strategies to align with evolving search algorithms, AI search platforms, and business objectives. The SEO Analyst collaborates closely with content, development, product, and marketing teams to ensure a fully integrated and high-impact organic search presence.

Responsibilities

• Develop and execute a robust SEO strategy, encompassing on-page, off-page, and technical SEO, to achieve ambitious organic growth targets.
• Conduct in-depth keyword research to identify high-potential opportunities, inform content strategy, and optimize existing web assets for both traditional...