Job Description
- Convert brand briefs and creative ideas into influencer-ready scripts – When needed, co-develop scripts with influencers to ensure authenticity and relatability
- Lead the creation of disruptive, platform-native content ideas and formats
- Write compelling hooks, narratives, and scripts optimized for short-form platforms
- Build repeatable storytelling frameworks that can scale across influencer ecosystems
- Identify and translate social trends, memes, and cultural moments into brand-relevant content
- Experiment with new formats (UGC, POV, interactive, challenge-led) for higher resonance
- Partner with brand teams, agencies, and influencers in idea jams and workshops
- Provide creative leadership in script reviews while ensuring influencer authenticity
- Maintain brand voice and tonality across all influencer and digital content
- Ensure creative ideas comply with regulatory norms and brand guardrails
- Maintain rapid...
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