Require a New Product Development (NPD) & Brand Lead in Mumbai

*KEY RESPONSIBILITIES:* * *End-to-End Product Lifecycle Architecture:* Owning the comprehensive journey of the product pipelinefrom initial conceptual briefs and formulation testing to active shelf placement. * *Supply Chain & Vendor Management:* Partnering directly with contract manufacturing labs, formulation scientists, and packaging component vendors to manage production timelines and maintain absolute quality control. * *Creative Agency Steering:* Translating brand philosophies into high-yield design directives, briefing external creative agencies, and managing the development of visual identity and structural packaging assets. * *Brand & Content Cultivation:* Designing and executing comprehensive content playbooks, working across copy, social entertainment layouts, and platform storytelling tailored for the Gen Z market. * *Ambiguity Navigation:* Operating smoothly across fluid workflows, building operational systems from scratch, and executing tactical pivots inside a fast-turna...