Reports Analyst

M2.0 Communications, Inc. is seeking a detail-oriented and analytical Reports Analyst to join our team. The ideal candidate will play a vital role in tracking, analyzing, and interpreting media data to provide actionable insights that help our clients understand their media presence and campaign performance. This position requires a strong understanding of data analysis, excellent communication skills, and the ability to collaborate with internal teams and media monitoring partners.

Core Responsibilities:

Media Monitoring & Tracking:

• Track news releases, broadcast coverage, and social media mentions daily or according to scheduled deadlines using media intelligence and social listening tools.
• Summarize client stories and mentions and assess their sentiment (positive, negative, or neutral) to gauge their impact on the client's reputation.

Data Analysis & Insights:

• Identify, analyze, and interpret trends and patterns in comp...