Job Description
Key Responsibilities:
- Campaign QA: Review and validate campaign setup, targeting parameters, and delivery metrics before launch.
- Lead Quality Checks: Audit lead data for accuracy, completeness, and compliance with client criteria (e.g., job titles, company size, geography).
- Process Audits: Monitor adherence to internal SOPs and SLAs across campaign execution and reporting.
- Error Reporting: Identify quality issues, document root causes, and collaborate with teams to implement corrective actions.
- Client Deliverables: Ensure all reports, lead files, and dashboards meet formatting, accuracy, and branding standards.
- Feedback Loop: Provide insights and feedback to improve campaign performance and reduce error rates.
- Tool Utilization: Use QA tools, CRMs, and marketing automation platforms (e.g., Salesforc...
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