Programme Director - MarTech

Job Description - Programme Director - MarTech D)

Job Number

Programme Director - MarTech D)

About the Job

You will be involved in MarTech enablement across Customer and Distributor Channels. You are responsible for overseeing the planning, execution, and governance of the enterprise marketing technology program. This role ensures alignment between marketing goals, technology investments, and business outcomes

• The role demands a proven track record in managing complex Martech initiatives across multiple platforms and regions, covering all phases of programme delivery—from initiation and planning to execution, control, and closure. The candidate should be adept at aligning IT implementation strategies with business goals, ensuring seamless integration across CRM, automation, analytics, and data platforms.

• Co-define the success metrics (engagement uplift, personalization accuracy, conversion rates), track prog...