Program Design Lead

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The Program Design Lead oversees planning, execution, monitoring, and optimization of offline marketing initiatives, field activations, merchandising deployments, and channel programs, ensuring alignment with brand and business objectives, effective budget utilization, and operational excellence.

Responsibilities

• Lead and govern the full execution of offline, on‑ground, and channel programs, ensuring smooth rollout and operational efficiency.
• Review, validate, and approve documentation, budgets, work plans, and mechanics.
• Oversee coordination between internal teams and channels to maintain alignment with brand and channel strategies, timelines, and deliverables.
• Supervise budget monitoring, ensuring accurate tracking of approved budget, actual expenses, vendor charges, and savings.
• Conduct monthly program reviews, anal...