Product Management Assistant Manager (RAC)

This role plays a pivotal part in driving the growth of LG’s Room Air Conditioner (RAC) business by identifying market opportunities, strengthening product positioning, and enabling sales through strategic marketing initiatives. The position focuses on understanding customer needs, enhancing market presence, and collaborating closely with both internal teams and external partners to elevate LG’s competitiveness in the RAC segment—particularly across B2B, B2C, and corporate channels.

The role involves conducting market and competitor analysis, mapping customer segments, developing product strategies, and supporting sales and distributors through tailored proposals, marketing programs, and technical product presentations. The successful candidate will help ensure strong business performance by developing innovative marketing actions, monitoring market trends, and coordinating execution from product introduction to aftersales alignment.

Key Responsibilities

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