Job Description
Overview
RGM strategy Playbook - Associate plays a pivotal role in our organization, with a primary focus on brand ladder and price pack architecture analysis, Mix Management and Promo Strategy. This role encompasses a range of responsibilities related to optimizing our product and pricing strategies to maximize brand equity, profitability, and consumer engagement.
Key responsibilities of the Brand Ladder / Price Pack Architecture (PPA) Playbook - Associate include:
- Conducting in-depth market research and data analysis to identify and evaluate brand positioning / price pack architecture opportunities
- Analyzing consumer behavior and preferences to gain insights into how our brand ladder / pricing strategies impact purchasing decisions
- Developing and refining brand ladder and PPA models and methodologies to streamline decision-making / enhance operational efficiency
- Collaborating with cross-functional teams t...
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