Job Description

Working closely with the Marketing Director and the wider team, you will own and execute the full PR and media relations strategy driving footfall, protecting brand equity and elevating the companies position with consumers, press and trade audiences alike.

You are a polished, commercially minded PR professional with a genuine passion for luxury, culture and storytelling. You thrive in fast-paced, international environments and bring both strategic vision and hands-on execution to everything you do. This is a genuinely 360° PR role with real creative latitude and commercial impact.

What You'll Do

  • Develop and implement a comprehensive PR strategy aligned with the destination's annual and long-term business objectives
  • Define and coordinate national, regional and international PR activity with a sharp focus on driving footfall and consumer spend
  • Analyse market trends, consumer behaviour and campaign performance to continuously refine PR p...

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