Job Description

Job Description

Key Responsibilities:

  • Plan and execute PPC campaigns on Google Ads, Meta Ads (Facebook/Instagram), and other relevant platforms.
  • Conduct keyword research, competitor analysis, and audience targeting.
  • Write compelling ad copy and design creative ad visuals (in coordination with designers).
  • Monitor daily budgets, bid strategies, and campaign performance metrics.
  • Optimize campaigns to improve CTR, CPC, conversion rates, and overall ROI.
  • Generate performance reports and provide actionable insights.
  • Stay updated with industry trends and Google Ads/Facebook algorithm updates.
  • Manage landing page testing and conversion rate optimization (CRO).
  • Collaborate with SEO, content, and design teams to support marketing goals.

Skills Required
Competitor Analysis, Keyword Research, Google Ads, instagram , facebook, Cpc, ROI

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