Performance Marketing Lead

Responsibilities

Strategic Planning: Develop and implement comprehensive growth marketing strategies that align with the company‘s goals and objectives.

Campaign Management: Plan, launch, and optimize performance marketing campaigns across various paid advertising channels (Google Ads, Facebook Ads, etc.),

Team Collaboration: Work closely with cross-functional teams, including design, product, and sales, to ensure marketing efforts are aligned with overall business objectives.

Reporting & Insights: Provide regular reports and insights to clients on the performance of marketing campaigns and recommend actionable improvements.

Analytics and Data Analysis: Monitor and analyze key performance metrics to assess the effectiveness of marketing campaigns. Use data to identify trends, insights, and areas for improvement.

Conversion Rate Optimization (CRO): Continuously help brand...