Performance Marketing Associate

Job description

• Drive new user acquisition for Boon by efficiently executing and scaling up Performance marketing campaigns and ads on LinkedIn, google and other digital media platforms.
• Carefully track the performance of campaigns and ads and continually optimize them by taking various data cuts and doing in-depth solutions.
• Keep experimenting with various constructs, campaign types, ad platforms, etc., and generate actionable insights
• Work with BD and sales team while liaising across functions - Creative, Product, Analytics and Tech
• Experiment and scale new and emerging marketing opportunities, channels, and user cohorts
• Drive continuous problem discovery to identify opportunity areas through research, outside-in, and data analysis and recommend 10X user growth opportunities.

What Will You Need

• Bachelor's degree in any discipline or is required
• 1 year o...