Menu & Pricing Strategy Manager

Key Responsibilities

• Lead menu engineering analysis (sales mix, contribution margins, product performance)
• Identify opportunities to optimize menu structure, product placement, and mix
• Recommend actions to improve profitability, simplify the menu, and enhance customer decision-making
• Support development of core menu, LTOs, and promotional structures from a commercial perspective

2. Pricing Strategy

• Develop and implement pricing strategies across markets in alignment with brand positioning
• Ensure pricing supports both value perception and margin objectives
• Lead pricing frameworks for new product launches (LTOs and core additions)
• Monitor competitor pricing and market trends to ensure competitiveness

3. Menu Architecture & Value Strategy

• Define and evolve menu architecture (premium, core, value tiers)
• Support development of value laye...