Job Description
**DESCRIPTION**
Bring thought-leadership to Mosaic’s media strategy. Guide the paid media strategy & tactics for a portfolio of clients: contribution to the media planning process, budget setting, industry tracking, test & learn agenda, etc. Collaborate with internal stakeholders to drive innovative media tactics that push the business forward. Participate in the establishment, tracking, and reporting of business and media KPIs. Manage external media and tech partners to ensure performance and cost efficiencies.
**RESPONSIBILITIES**
•Manage daily performance across channels including, but not limited to: SEM, programmatic, display remarketing, paid social media, and affiliate to deliver on campaign goals and KPIs.
•Support leadership by proposing and managing performance improvements that provide positive revenue impact across media mix.
•Utilize analytical ability to evaluate end-to-end customer experience beyond paid media and identify improvements across channels and ...
Bring thought-leadership to Mosaic’s media strategy. Guide the paid media strategy & tactics for a portfolio of clients: contribution to the media planning process, budget setting, industry tracking, test & learn agenda, etc. Collaborate with internal stakeholders to drive innovative media tactics that push the business forward. Participate in the establishment, tracking, and reporting of business and media KPIs. Manage external media and tech partners to ensure performance and cost efficiencies.
**RESPONSIBILITIES**
•Manage daily performance across channels including, but not limited to: SEM, programmatic, display remarketing, paid social media, and affiliate to deliver on campaign goals and KPIs.
•Support leadership by proposing and managing performance improvements that provide positive revenue impact across media mix.
•Utilize analytical ability to evaluate end-to-end customer experience beyond paid media and identify improvements across channels and ...
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