Marketing Team Lead

Role Overview:

We are looking for an experienced and hands-on Marketing Lead who can own and scale our overall marketing efforts. The primary focus of this role will be Influencer Marketing, Organic Growth, and Social Media Marketing across platforms like Instagram and YouTube. The candidate should also have a strong understanding of content strategy, SEO-led content, and team leadership.

Key Responsibilities:

1. Own and drive the end-to-end influencer marketing strategy, including creator discovery, onboarding, campaign execution, and performance tracking

2. Lead organic growth initiatives across social and community channels to improve reach, engagement, and brand recall

3. Plan, execute, and scale Instagram and YouTube marketing, including content calendars, formats, and platform-specific growth strategies

4. Define and oversee the o...