Marketing Programs Specialist - Demand Generation

The Opportunity: Marketing Programs Specialist—Demand Generation

We are looking for a talented and results‑driven Marketing Programs Specialist to lead and execute growth-oriented marketing campaigns as part of our Demand Generation team. As the Marketing Programs Specialist, you will own and execute marketing campaigns for our specialized product portfolio, driving demand, expanding our products’ footprint in our sphere of influence, and building collaborative relationships with internal and external stakeholders.

Key Responsibilities

Campaign Strategy and Execution

• Develop and implement end-to-end marketing campaigns for our product portfolio to drive qualified pipelines.
• Create detailed campaign plans, including objectives, target audience segmentation, messaging, and channel selection.
• Drive the execution of campaigns through digital marketing, events, webinars, and content marketing.

Lead Genera...