Job Description
Duties:
Strategy & Planning:
Build and maintain a rolling six-month marketing plan for the portfolio, sequenced by property, segment (leisure, MICE, corporate) and brand tier (luxury vs select).
Translate group commercial priorities into property-level activation calendars and budget allocation.
Own cruise-season planning end-to-end for Cape Town: itinerary partnerships, pre/post-cruise stay packaging, port-of-call campaigns and revenue tracking.
Maintain the marketing budget tracker; flag variances and reforecast monthly with the Group Director.
Website:
Act as product owner for the four property website experiences: content freshness, offer pages, landing-page builds, conversion optimisation and accessibility.
Lead the publishing workflow: brief Design and Social & Content peers, route copy through brand governance, QA on staging, publish and monitor.
Own an...
Strategy & Planning:
Build and maintain a rolling six-month marketing plan for the portfolio, sequenced by property, segment (leisure, MICE, corporate) and brand tier (luxury vs select).
Translate group commercial priorities into property-level activation calendars and budget allocation.
Own cruise-season planning end-to-end for Cape Town: itinerary partnerships, pre/post-cruise stay packaging, port-of-call campaigns and revenue tracking.
Maintain the marketing budget tracker; flag variances and reforecast monthly with the Group Director.
Website:
Act as product owner for the four property website experiences: content freshness, offer pages, landing-page builds, conversion optimisation and accessibility.
Lead the publishing workflow: brief Design and Social & Content peers, route copy through brand governance, QA on staging, publish and monitor.
Own an...
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