Job Description

Job Description

As the Marketing Manager, you will be the strategic engine behind two of the region's most influential life science and pharmaceutical events. Your mission is to develop and execute multi-channel marketing strategies that drive high-value attendance, increase exhibitor ROI, and solidify CPHI Middle East and BIO Middle East as the must-attend fixtures in the regional pharma calendar.

Key Responsibilities & Deliverables

1. Strategic Planning & Execution

  • Campaign Lifecycle: Lead the end-to-end marketing cycle (Awareness, Interest, Conversion, Retention) for both events.
  • Segmentation: Develop a sophisticated data-segmentation strategy to target specific niches: API manufacturers, biotech startups, government regulators, and big pharma C-suite.
  • Budget Management: Full ownership of the marketing budget, ensuring optimal ROI across paid, earned, and owned channels.

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    Job Details

    Location
    Riyadh, Riyadh Province, Saudi Arabia
    Job Type
    Full-time
    Category
    Advertising, Marketing, Promotions, Public Relations, and Sales Managers
    Posted Date
    February 15, 2026
    Deadline
    March 27, 2026