Marketing Manager

Salary Range: Php 60, ,000

Responsibilities:

Social Media Strategy & Execution

• Lead end-to-end social media strategy and execution for organic and paid campaigns across platforms (Meta, TikTok, LinkedIn, Instagram, YouTube, X, etc.).
• Use audience insights and platform analytics to inform content, targeting, and ad spend strategies.
• Execute A/B tests and campaign optimizations to improve engagement, CTR, and conversions.
• Guide campaign setup, media planning, and optimization
• Stay current on platform algorithms, features, and best practices to maintain competitive edge.

SEO Strategy & Execution

• Build and execute SEO strategies focused on technical, on-page, and off-page optimization.
• Perform keyword research, site audits, competitor analysis, and content optimization to increase organic visibility.
• Enhance website architecture, internal linking, metadata, and structured data f...