Job Description

ACG_3327_JOB
Our client is a leading retail group in Vietnam, who is looking for a qualified candidate to join their firm:

  • PR & Brand Communications

  • Develop PR strategy and a PR calendar by month/quarter/year/campaign.

  • Build and maintain relationships with: media, KOL/KOC, influencers, media partners, agencies.

  • Plan and execute: press releases, interviews, PR articles, and content seeding for brand and products.

  • Manage communications crises (if any arise).

  • Measure PR performance: coverage, sentiment, share of voice.

  • Digital Marketing

  • Build and implement a Digital Marketing Strategy: Social Media (Facebook, Instagram, TikTok, YouTube, etc.), Website.

  • Manage digital content: content plans across ATL channels, ensuring consistency in brand tone of voice and mood.

  • Monitor and o...

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