Marketing Manager, Digital, UGG

UGG marketing manager, digital, delivers a premium digital experience centered around our consumers. The aspiration is to support marketing director to define and build a consistent digital strategy, direction, and capabilities, leading all one seamless experience across all digital touch points. 

UGG marketing manager, digital needs lead digital turbo charge through synergizes paid media and social media. To help brand turbo charge brand image to be more fashion and younger and support the brand growth plan.
 

50% Responsible for paid media performance in China
1. Develop the paid media plan including annual, Seasonal, Campaign base etc., with solid knowledge and experience. Has strong holistic strategy thinking, consumer insight, channels and media platforms insights.
2. Budget Planning, in line with annual / Seasonal / Campaign objective manages UGG paid media &Social media budgets, propose the best split in budget to secure UGG advantage in impression, se...