Marketing Executive

Responsibilities:

Marketing Communications

• Conceptualise and rollout comprehensive 360-degree marketing campaigns aimed at boosting footfall and driving sales across TANGS physical stores and online platforms.

• Coordinate and execute campaign deliverables such as creative assets, copy, activation logistics, and timelines.

• Serve as the primary marketing strategist for the concepts and segment, ensuring targeted and effective marketing initiatives tailored to specific customer segments.

• Tracking and analysis of results and insights in digital marketing, social media, and in-store promotions and activations to improve marketing effectiveness and ROI.

• Help manage campaign calendars and track timelines, deliverables, and execution statuses of the various touchpoints.

• Provide assistance in tracking campaign results and compiling reports for performanc...