Marketing Director

Job Description :

Report to: CEO

• Handle assigned category.
• Define cagetory growthstretegies, build short term and long term plas and propose tactics to achieve growth targets, delivering volume, market share. Finalize the budget allocated by brand within category
• Establish and manage the annual plan of category. Ensure the brand goals and initiative are in line with category strategies.
• Define category growth targets and consolidate, allocate the brand growth target within category.
• Oversea the brand management in the category and is responsible fro overall category achiements that
• includes the volume, revenue, market share, brand equity as well as profit and loss of category.
• Lead , guide, mentor and prioritize the work of brand managers; ensure the appropriate tools for developments are readily available for execution.
• Monitor the industry and competigive landscape to ensure category offe...