Manager, Product Management

Title: Manager, Product Management

Location: Kuala Lumpur, MY

Global Business Unit: HEC

Job Function: Marketing

Requisition Number:

Job Summary

• Support the Sales Manager to plan, organize and implement activities in line with department marketing objectives.
• Integrate the objectives from brand owners/clients and local requirements, through the various marketing functions of advertising & promotions, product management and trade marketing.

General Responsibilities

• Resourcefully gather general market trend, market share and competitive information as guidance in gauging effectiveness of marketing activities.
• Consumer marketing (bundle buys, gift with purchased, etc.) translating to increased sell through and strengthened market share.

Ensure optimum balance between various marketing activities :

• Brand building exercises (media advertising, ...