Job Description

PURPOSE AND OVERALL RELEVANCE TO ORGANIZATION


The Manager Performance Marketing EMC will be responsible for consulting on and monitoring eCommerce campaigns to deliver innovative and leading executions according to brand guidelines and business objectives as well as amplify campaigns to drive quality Traffic, Installs and Net sales on the adidas eCommerce site and app through SEM, Affiliates, Display and Paid social.

KEY RESPONSIBILITIES

  • Support in developing specific and measurable performance marketing strategies across running, training, Originals and commercial moments across the EMC to meet monthly, quarterly, and yearly Net sales targets.

  • SPOC for all Media and performance related tasks, updates and alignment for local market Ukraine and Kazakhstan.

  • Work cross-functionally with partner marketing teams, site operations and analytics to create synergies and explore and exploit opportunities to drive traffic, installs...

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